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The
product managers job is not easy. New products to define
and formulate. The pressures of managing a portfolio, sourcing
manufacturers and selecting components - all with one eye
fixed on margins. Well release you from any these competing
demands - supplying insightful consultancy to inspire and
drive any part of your product lifecycle, be it a skincare
formulation, cosmetics line, after-shave or fragrance. Well
bring your visions to life in the most powerful and profitable
way.
Conceptual
Thinking | Product
Formulation
Fragrance Development | Component
& Manufacturing Sourcing
Product Design |
People Training | Cosmetic
Legal Consultancy
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Conceptual
Thinking
People
dont want to buy products, they want to buy into IDEAS.
Yet in a world where products are increasingly similar, big
ideas are hard to come by. Well find the gap in the
market and fulfil it with strong, well-defined ideas that
stand out. Develop new solutions that bring your concepts
to life. And devise new positioning and packaging solutions
that will make the world sit up and take notice.
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Product
Formulation
Creating
new skincare and cosmetics formulations is a double-edged
sword: you need to please consumers while satisfying the legislators.
Be it a new fragrance, bath oil or moisturiser, well
use our close relationships with leading, highly qualified
chemists to help you develop quality, safe and innovative
products that will not only excite your market, but stay well
within the law.
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Fragrance
Development
Perfumes
and cosmetics live and die on their fragrance. Get it wrong
and your product withers, get it right and everything suddenly
comes up roses. Our long-standing links with top perfumers
will allow us to develop and fine-tune fragrances of every
variety, note and depth for every conceivable audience.
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Component
& Manufacturer Sourcing
Finding
the right product components and manufacturers is critical
to profitability. Our industry contacts and visits to the
worlds key packaging exhibitions mean were fully
aware of all the latest advances and developments and uniquely
equipped to help you identify production houses and supply
chains that maximise your margins. In addition, our international
knowledge will help you see beyond traditional boundaries,
finding you new suppliers and sources to make your production
processes even more efficient.
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Product
Design
Presentation
is everything. Well-targeted, compelling graphics and copy
that communicate your products personality and benefits
clearly and elegantly will do much to clinch sales. Whether
its for packaging, POS or sales literature, our team
of professional designers and copywriters will craft the visuals
and words you need to capture the eyes, minds and hearts of
your audience.
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People
Training
Your
people are walking, talking advertisements for your product.
Internal staff, distributors, agents and salespeople - all
need a thorough understanding of your brands make-up
and USPs to drive your success. Well devise and implement
innovative training programmes and workshops and informative
literature to not only educate, but inspire your people to
buy into your dream.
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Cosmetics
Legal Consultancy
Unravelling
todays mass of cosmetics safety legislation is a key
challenge for product managers and marketers. With regulations
covering everything from ingredient labelling to advertising,
new directives issued almost by the day and regulations that
vary from country to country - keeping up to speed with legislation
is critical to success. We can help by deciphering and untangling
the rules, helping you ensure your formulations and products
are compliant to protect your investment and good name. 
Product Development
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